James Weissenborn ’20 pitched Veeva Systems (VEEV) to the Monday section of the Student Managed Investment Fund on November 11, 2020. Veeva Systems provides application software and professional service solutions to pharmaceutical and life science companies across the globe. By creating easy to use, integrated products, Veeva Systems has a high retention rate of customers. Customers also continue to implement products from the expanding product line. Veeva Systems has begun offering solutions for industries outside of life sciences including chemicals, cosmetics and consumer goods. In the past four years, Veeva acquired three companies including Physicians World, Crossix and Zinc Ahead. Revenue is derived from subscription services and professional services, but the majority of revenue is generated from subscriptions. The class voted to buy 110 shares of Veeva Systems and sell 170 shares of the Health Care ETF, XLV.