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November 16, 2020 by Jillian Henderson

SMIF Member Jill Henderson ’21 Pitches Target Corporation

Jill Henderson ’21 pitched Target Corporation (NYSE: TGT) on November 9th, 2020. Target is the 8th-largest retailer in the United States and has focused on enhancing omni-channel capacities and digital business amid an evolving and challenging retail landscape. Although their revenue growth is likely to decelerate from their 2020 revenue boom, Target’s stock should continue to rise in the coming years. Their strategy to grow their owned brands, open more small-stores, and remodel current stores capitalizes on trends for millennial shoppers. In addition, the company is likely to absorb many of their former competitors’ customers, as more and more retailers file for bankruptcy. The class voted to buy 250 shares of TGT at an executed price of $155 and sell 100 shares of Booking Holdings, funding the difference by selling shares of SPY. 

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About SMIF

The Student Managed Investment Fund (SMIF) is a two-semester experiential course in which a select group of Bucknell University seniors manages approximately $3 million of Bucknell’s endowment. The course exposes students to the intellectual and practical challenges of running a small investment company. This year SMIF continues with the mentorship of Professors Curtis Nicholls and Frank Schreiner at the helm.

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